Shifting perspectives, and making space for positive impact.

As a strategic designer with a foundation in Industrial Design Engineering and a Master’s in Strategic Product Design from TU Delft,
I love to find myself between the borders of design, business, and human behaviour. My curiosity lies in the social side of design, how perspectives shape people, and how people reshape perspectives.

With experience across strategy, branding, trend research, and stakeholder engagement, I’ve developed a deep respect for listening, i mean really listening to people. Whether it’s through interviews, workshops, or observation, I look for the underlying motivations, tensions, and dreams that inform decision-making.

Strategic design, to me, isn’t just about solving problems, it’s about asking better questions, shifting perspectives, and making space for positive impact.

If that resonates, feel free to reach out, I’m always open to a good conversation or a new collaboration.